Understanding the Digital Economy

The webinar is run by Dr Reza Salehnejad, a Teaching Fellow in Economics at Manchester Business School who also teaches on the Advanced Management Achievement Course (AMAC) which is run for officers leaving the Armed Forces.

Advances in information technologies and the internet have paved the way for new business models. This webinar gives the key essentials that every manager or director should know as part of their general understanding of online business models and how big data is revolutionising digital channels.

The session will explore platform businesses, explain platform competition, and shed light on key building blocks in platform businesses. The session will explain how big data and artificial intelligence is revolutionising online businesses. Some of the impacts on industries will be explored too.


Watch the webinar: